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We are now a Social Purpose Company!

Posted on: Oct 31, 2023

What is a Social Purpose Company? 

A social purpose company is one that aspires to achieve a positive social impact on society. Beyond profit, it exists to help build a more beautiful world that we can all enjoy and benefit from. A social purpose company’s aspirations are articulated in a social purpose statement, which distills its purpose and defines its very reason for existing.


Well, after a long and intentional process, we’re proud to announce that Eclipse Awards is a social purpose company! Our social purpose statement is:

We exist to uplift and empower communities, making earth friendly trophies to celebrate everyday people and unite the human spirit!

We’re proud of this statement. It inspires the work we do every day and acts as a lens through which we make decisions. Though it may seem simple, we arrived here after an intensive 6 month process guided by the good people at the United Way’s Social Purpose Institute. We explored our values and our strengths and weaknesses, we spoke with our team and our stakeholders and our clients, we debated and deliberated each word, then we repeated the whole process again. We created more than 25 social purpose statements along the way, and with each iteration we got closer to the essence of our true spirit.

Why Social Purpose Matters

Our world today is fast-paced, turbulent and complicated. As a society, we’re facing multiple concurrent global challenges which can feel overwhelming at times, and clients are more intelligent and discerning than ever. Our social purpose will serve as a beacon, a guiding light to help us focus our efforts and resources, while also letting others know what we value, opening the doors to collaborations, partnerships, and new opportunities with organizations that appreciate our vision and commitment to it.

Though Eclipse Awards has been pursuing sustainability and community building initiatives for years, our social purpose now gives us a more refined lens to focus and amplify our impact.

Our clients can rest assured that they will still get the same quality of service and attention that they expect from us, while also knowing that we are using our skills and resources to tackle some of society’s larger issues as well. In particular, our social purpose works to address 2 global issues identified by the World Economic Forum and the United Nations’ Sustainable Development Goals:

UN SDG #12: Ensure sustainable consumption and production patterns

  • 12.5 substantially reduce waste generation through prevention, reduction, recycling and reuse
  • 12.8 ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature

WEF Global Risks Report 2023 has deemed the “Erosion of social cohesion and societal polarization” as one of the top 5 risks facing society today

  • Fracturing of communities leading to declining social stability
  • Declines in individual well-being, collective well-being, and economic productivity

So in many ways, our 25 year journey is entering a new chapter…one that is defined by commitment to environmental sustainability and regeneration, as well as commitment to improve the social fabric of the communities we interact with through our clients and partners.


Imagine a world where all companies aspire to make such improvements? Together we can get there!


Onwards, good people!

Recognize. Empower. Repeat.

Toby Barazzuol
President of Eclipse Awards


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